BCG AI Disruption Index
BCG launches Consumer AI Disruption Index—67% of CMOs expect major disruption to the customer journey. A framework for measuring AI exposure vs resilience.
Read on BCG →The 5 Marketing Predictions That Actually Matter
Reputation management moves beyond traditional channels. AI agents become part of how brands are built and maintained.
Read on Elegant Disruption →Marketing Dive: 9 Predictions for 2026
Brands push limits of AI creative—Svedka running AI-generated Super Bowl spot. Authenticity concerns remain the wild card.
Read on Marketing Dive →HubSpot: AI Marketing Automation Stats
Companies using AI automation see 42% more content output and 27% higher conversion rates. 75% of top B2B teams use predictive analytics.
Read on KEO Marketing →Personalization at Scale: AI Trends 2026
Intelligent Campaign Tools bring structure to multiple campaigns. AI engines thrive on customer data for smarter personalization.
Read on Robotic Marketer →💡 My Take
Read this one: Google's IRG survey shows CMOs aren't just stakeholders in AI adoption—they're the linchpin. Time to step up.