Weekly insights on AI, marketing technology, and the future of product marketing. Published every Friday.
Using AI to build the tools we need. A queryable knowledge base, trend analysis from the digest archive, and the BCG framework for navigating the agentic era.
SAP acquires Reltio to make enterprise data "AI-ready." Why the golden record is the new competitive moat. Plus: a new assessment to benchmark your AI transformation.
Three platforms, same week, same move: inserting an AI layer between your product and your buyer. The full-stack connection from ERP to AI checkout.
What separates PMM teams using AI from teams transformed by it? Take the 10x PMM Scorecard. Plus: prompts as workflows and solo marketing operations.
42% of B2B buyers now start their research in AI search tools. Here's why you need to write for both humans AND the AI systems that increasingly mediate discovery.
How AI agents are reshaping competitive intelligence, plus a deep dive into automation tools that are changing how PMMs work.
A comprehensive guide to demo automation tools — from Demostack and Reprise to Supademo and Arcade. What to use, when, and why.
Everything we assumed about positioning and go-to-market is breaking. Here's what the agentic era actually changes.
Introducing the newsletter — why AI is transforming product marketing and what it means for your career.
Get weekly insights on AI & product marketing. No spam, unsubscribe anytime.